FFAF Cargo India Launch

Tailoring FFAF Cargo’s marketing efforts to the Indian market; showcasing new service offerings, facility, and team highlights.

Summary

At JMarketing, we recognize the importance of a localized marketing approach, especially when targeting specific countries. We work closely with FFAF Cargo to develop tailored marketing campaigns to resonate with their target audience. Through our collaborative efforts, we were able to help FFAF Cargo successfully launch its new subsidiary in India- FFAF Logistics India.

We crafted a full-blast campaign ad that showcased the India subsidiary’s new service offerings, facility, and team highlights. The entire ad campaign is spread across their social media marketing, email marketing, and other forms of digital marketing.

the process

The Campaign

Social Media

Motion GFX

Email Newsletter

Email Signature

The Campaign

We use a data-driven approach to identify the market's unique characteristics, including consumer behaviour, cultural nuances, and industry trends, to develop effective marketing strategies aligning with FFAF Logistics India’s overall goals and objectives. By tailoring our marketing efforts to the Indian market, we can deliver personalized messaging that resonates with the local audience, ultimately driving engagement and brand loyalty.

Social Media

FFAF Logistics India’s social media branding has received a comprehensive makeover, aligning with the overall campaign ad design strategy. Its various social media channels have been given a cohesive and consistent brand image, voice, and tone.

With the launch of its new social media pages, FFAF Logistics India is better equipped to engage with its target audience and convey a strong and unified message across all its social media platforms. Through this branding overhaul, FFAF Logistics India can establish a more recognizable and memorable social media presence, further solidifying its reputation as a reliable and professional cargo company.

Using energetic colours and engaging animations aligning with the FFAF Cargo branding, we crafted social media content that was visually striking and highly memorable.

We aimed to create content that would capture their target audience's attention and leave a lasting impression, ultimately driving engagement and brand loyalty.

However, we didn't stop there. We also recognize the importance of showcasing the personality and culture of the brand, not just the sales-driven materials. We incorporated content highlighting FFAF Logistics India’s commitment to employees and people-first culture. By doing so, we helped FFAF Logisitics India connect with its target audience and build a stronger and more authentic brand.

Motion GFX

JMarketing understands the importance of creating social media content that truly stands out, and that's why we took a unique approach when working with FFAF Logistics India. Rather than relying on static posts, we created custom motion graphics and illustrations designed to capture the attention and imagination of their target audience.

Email Newsletter

With the launch of FFAF Logisitics India, we also executed successfully their email campaign blast. We were able to create engaging and relevant content that showcases the company’s brand awareness straight to their target audience. The JMarketing team used a clean layout, high-quality images, and compelling copy that encouraged action towards the newest FFAF Cargo subsidiary.

Email Signature

We also created FFAF Logistics India’s email signature for all their employees to use across their five locations during the entire campaign season. Through this, we were able to communicate immediately to their target audience the launch of FFAF Logistics India.

Satisfied client, incredible results.​
SeeSaw

Here's what FFAF Cargo has to say...

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