Scotia Recycling Limited

Scotia Recycling Limited, a trusted leader within Atlantic Canada and a proud Scotia Investments Ltd. family member, has championed recycling and sustainability since 1976.

Summary

At JMarketing, we developed Scotia Recycling’s new website as an immersive and interactive platform, reflecting the company’s innovative, forward-thinking approach. Our design and development vision centered on creating a modern, sustainable digital asset that upholds Scotia Recycling’s core values while enhancing user engagement and accessibility.

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the process

Rebranding

Website Design

Website Development

Content Creation

Web Training

Rebranding

JMarketing reimagined Scotia Recycling’s brand with a modern, distinctive identity that underscores the company’s commitment to sustainability and community impact. We incorporated fine-lined iconography for a sleek, professional look, balanced with curved geometric placeholders that convey warmth and approachability, embodying Scotia Recycling’s welcoming culture.

Website Design

The redesigned Scotia Recycling website embodies a modern, sustainable aesthetic, artfully crafted to reflect the company’s values and culture. With a sleek, intuitive layout, the site provides a seamless user experience that enhances navigation and accessibility, reinforcing Scotia Recycling’s forward-thinking identity. Each design element has been carefully chosen to align with Scotia’s commitment to environmental stewardship, while the visuals and content celebrate the company’s longstanding partnerships with clients and communities alike, creating a welcoming, informative experience for all users.

Website Development

Developed on the robust WordPress platform, utilizing Elementor and select premium plugins, the new Scotia Recycling website is optimized for top performance, functionality, and future scalability. The site’s structure smoothly guides visitors to essential information and services, fostering engagement through intuitive design. Built with flexibility in mind, the website is poised to evolve alongside Scotia Recycling’s expanding digital needs. In addition, key SEO and performance enhancements ensure that users can access the site quickly and reliably, maintaining high visibility and accessibility across various platforms.

Content Creation

We developed inspired and compelling content that effectively communicates their comprehensive range of services and unwavering commitment to sustainability. Our goal was to craft messaging that informs, engages, and resonates with their audience—be it businesses, municipalities, or individual clients.

 

To complement the written content, we carefully curated high-quality imagery and established photo standards aligned with SRL’s eco-conscious values and professional brand identity. These visuals enhance the website's overall aesthetic and reinforce the core message of innovation and environmental stewardship.

Web Training

To empower the Scotia Recycling Limited team and ensure the long-term success of their new website, JMarketing delivered extensive post-launch training tailored to their needs. This included recorded training sessions that provided a step-by-step guide to navigating and managing the website’s features, ensuring the team could confidently make updates and maintain the site independently.

Additionally, we provided a detailed, easy-to-follow website management manual as a go-to resource for troubleshooting, content updates, and optimizing site functionality. By equipping the SRL team with both the technical knowledge and practical tools, we’ve ensured they can maximize the value of their new platform and adapt it to meet future business needs seamlessly.

Learn more about Scotia Recycling Ltd.
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