Tendewa Supplies Inc.
A minority-owned Sudbury, Ontario-based company, offering construction materials as well as Site Safety essentials.
Our team goes beyond surface-level rebranding for Tendewa – by meticulously crafting brand positioning and voice to establish them as a credible player in their industry, showcasing their expertise through a dynamic website and a unique narrative.
Concept
Corporate Branding
Web Design & Dev
To ensure consistency across all touchpoints, we carefully shaped the language and tone used in the branding of Tendewa. We followed a concept that creates a pattern similar to their African roots.
The overall concept is based on the idea of "building blocks," which are organized in a clean, orderly, and methodical manner, similar to the construction or building process.
Our meticulous approach involved designing their logo, visual identity, and a comprehensive set of marketing materials to perfectly capture their unique essence, establishing brand credibility.
The "building block" approach ensures a distinct identity for Tendewa which is reflected in their business cards, email signatures, and website elements, thereby solidifying their market position.
We ensured that the branding was fully integrated into the website, improving accessibility and providing a user-friendly experience. It optimizes functionality while maintaining an aesthetically pleasing appearance, thereby increasing Tendewa's online presence.
The CMS platform enables seamless integration of plugins and CSS, enhancing functionality, increasing the visibility of Tendewa through SEO optimization, and driving organic traffic.
To ensure consistency across all touchpoints, we carefully shaped the language and tone used in the branding of Tendewa. We followed a concept that creates a pattern similar to their African roots.
The overall concept is based on the idea of "building blocks," which are organized in a clean, orderly, and methodical manner, similar to the construction or building process.
We designed the branding with the African roots of Tendewa in mind, resulting in a cohesive look that seamlessly integrates their unique essence with their industry. The branding concept is based on the idea of "building blocks," which are organized in a clean, orderly, and methodical manner, similar to the construction or building process.
This approach ensures a distinct identity for Tendewa which is reflected in their business cards, email signatures, and website elements, thereby solidifying their market position.
Utilizing the "building blocks" approach, we ensured seamless integration of the branding into the Tendewa website, enhancing accessibility and creating a user-friendly experience. This approach not only optimizes functionality but also maintains an aesthetically pleasing look, enhancing online presence of Tendewa.
The CMS platform enables seamless integration of plugins and CSS, enhancing brand website functionality, increasing the visibility of Tendewa through SEO optimization, and driving organic traffic to website.
Here's what Tendewa has to say...
"JMarketing’s work exceeded expectations. They delivered a website that reflected the brand's essence and responded to the project's needs in a commendable manner."